Why Your Social Networking Is Not Working

Why Your Social Networking Is Not Working

Firstly, what does that mean? How do you know if your social networking is working? You’re busy sending tweets, sharing stuff on Facebook, and you’ve practically broken your camera phone on Instagram. Of course it’s working! Hmm. Ultimately though, it’s about what you’re getting back for all the time and effort you’re expending. You want to know – and your boss wants to know too. Is your social...

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20 Lessons from 20 Years of Running a Small Business

20 Lessons from 20 Years of Running a Small Business

Twenty years ago on this day I set up Design Inspiration. It was the start of a journey for me and my family. Anyone who has run a small business will know how much of an understatement that is. There have been some hard times and many, many good times. I’ve learned more than I ever expected to. The lessons have sometimes been painful but they’ve always been useful as a way to get better.   The most important lesson for me has...

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How Not to Look Like an Idiot on Twitter

How Not to Look Like an Idiot on Twitter

If you don't want to look like an idiot on Twitter, you'd better get your act together. There are already too many idiots around. We may be short of a lot things online, but idiots are not one of them. Read this article, learn from it and share it with someone who needs it. There are plenty of people willing to be an idiot on Twitter, maybe together we can eliminate a few.

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Challenging Questions to Ask Your Small Business

Challenging Questions to Ask Your Small Business

This article is about asking challenging questions in business. One of the reasons why Design Inspiration is still designing websites and corporate IDs 20 years after I set it up, is that we make a point of asking ourselves the tough questions and learning from our answers.   It’s Easy To Avoid the Important Things Running your own business is tough work. You have to learn skills that you never previously dreamed you’d need....

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